Rough, rugged and energized.
We needed to create something nasty for this. We started working on this after sufficient caffeine, taurine and guarana levels were reached!
Unique and one-off.
A total branding package for the energy drink company THR.
How great it was to work on this.
Once the text-logo was established (with all it’s grungy, chopped up goodness), we breezed through all design outings and created a bunch of artwork for both the corporate identity, as well as packaging and advertising. Soon to be expanded with motion graphics too!
This was a perfect opportunity to go all out with an animalistic design.
Inspiration came from primal artwork and the jurassic era.
This is the type of drink we catch ourselves drinking too much still, and it’s the type of brand which is displayed inside an MMA octacon.
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