We know a thing or two about video-on-demand, and how it has conquered near every livingplace today. Designing a vod service which rivals the big-boys like netflix and itunes is right up our ally.
The standards for broadcast/streaming are getting higher and higher, soon to include 4K resolutions and perhaps upwards from there. Needless to say, our services had to meet this level of quality.
This is a total branding package for veeve, including the corporate identity, app UI design, TV UI design, advertisements and interior styling.
An absolute blast to work on.
The look for veeve needed to be clean, fresh and young.
The identity had to be cleary recognizable and easy to look at.
It adds a bit of playfulness instead of being overly clean and minimalistic like the trend many vod services tend to follow.
Next to the branding, we also worked on motion graphics and collaborated on the technical side of video encoding & processing.
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